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Privacy Policy

Last updated: July 22, 2026

This Privacy Policy explains how Scout Prompt Score, Inc., doing business as "Scout" ("Scout," "we," "us," or "our"), collects, uses, shares, and protects personal information when you use the Scout website and services (the "Service"). It applies to our customers, prospective customers, and visitors.

By using the Service, you agree to this Policy. If you don't agree, please don't use the Service.

1. Who we are and how to contact us

Scout is operated by Scout Prompt Score, Inc.. For any privacy question or request, contact us at support@scoutpromptscore.com or 605 W 9th Street, Unit #1007, Austin, TX 78701.

For most purposes, we act as the "business"/"controller" of the personal information described here. Where we process information on your behalf as part of providing the Service (for example, business information you enter), we handle it as described in this Policy and our Terms.

2. Information we collect

a. Information you provide:

  • Account information — your name, email address, password (stored in hashed form), and profile details. If you sign in with Google, we receive basic profile information (such as name and email) from Google per your Google settings.
  • Business information — details you enter about the business(es) you track, such as business name, address, website, and category/specialties, and related inputs the Service uses.
  • Billing information — your plan and billing details. Payment card details are collected and processed directly by our payment processor, Stripe; we do not store your full card number. We receive limited information such as the card brand, last four digits, expiration, and transaction status.
  • Communications — information you provide when you contact us (such as support emails) or respond to surveys.
  • Free visibility checker — if you use our free public AI-visibility checker, we collect the business name and location you enter (to run the check) plus limited technical metadata (such as IP address and submission timing) used solely to prevent abuse and control cost. Providing an email afterward is optional; if you do, we send you your report and one short follow-up about Scout (about a week later), and then nothing more unless you subscribe. You can unsubscribe at any time via the link in those emails.

b. Information collected automatically:

  • Usage data — how you interact with the Service (pages/features used, actions taken, timestamps).
  • Device and log data — IP address, browser type, device and operating system information, and similar technical data.
  • Cookies and similar technologies — see Section 6.

c. Information from third parties:

  • Google (if you use Google sign-in), as described above.
  • Stripe (payment and transaction status).
  • Data the Service retrieves from AI Engines and public sources in the course of measuring visibility — this is generally about businesses and public AI outputs, not about you personally, but is described here for transparency.

We do not intentionally collect sensitive personal information (such as government IDs, health, or financial account numbers beyond what Stripe handles), and we ask that you not submit it.

3. How we use information

We use personal information to:

  • Provide, operate, maintain, and secure the Service, including creating your account and running visibility measurements.
  • Process payments, manage subscriptions, and send billing-related messages (via Stripe and our email provider).
  • Send you the Service's communications — including your monthly reports and event alerts — and respond to your requests.
  • Send product updates and, where permitted, marketing emails (you can opt out — see Section 7).
  • Run the free public visibility checker and, if you opt in, send your report and a single short follow-up about Scout — both with a one-click unsubscribe (see Section 7).
  • Monitor, analyze, and improve the Service, develop new features, and troubleshoot.
  • Detect, prevent, and address fraud, abuse, security issues, and violations of our Terms.
  • Comply with legal obligations and enforce our agreements.

Legal bases (for international users where required): we process personal information as needed to perform our contract with you, for our legitimate interests in operating and improving the Service, with your consent (where required, e.g., certain cookies/marketing), and to comply with law.

4. Aggregated and de-identified data

We create and use aggregated or de-identified data derived from use of the Service — for example, cross-business benchmarks and visibility trends across AI Engines — to operate, analyze, improve, and develop the Service. This data does not identify you or any individual, and we maintain it in non-identifiable form.

5. How we share information

We do not sell your personal information for money. We share personal information only as follows:

  • Service providers (processors) who help us run the Service, under contracts that limit their use of the information to providing services to us. These currently include:
    • Stripe — payment processing.
    • Vercel Analytics — privacy-friendly, cookieless website analytics (see Section 6).
    • Resend — sending reports, alerts, and other emails.
    • Vercel (hosting) and Neon (managed Postgres) — hosting and storing data.
    • Inngest — background-job orchestration (running scheduled measurements, reports, and alerts); it handles job and event metadata such as organization and business identifiers.
    • AI Engine and measurement providers — currently OpenAI, Anthropic, Google, Perplexity, and SerpApi — to the extent queries are run through their services in operating the Service. See our Subprocessors page for the current list and the data each handles.
  • Legal and safety — when we believe disclosure is required by law, legal process, or to protect the rights, property, or safety of Scout, our users, or others.
  • Business transfers — in connection with a merger, acquisition, financing, reorganization, or sale of assets (including a change of corporate form or state of incorporation), your information may be transferred as part of that transaction, subject to this Policy.
  • With your direction or consent — when you ask us to share information or otherwise consent.

6. Cookies and tracking

We use cookies and similar technologies to keep you signed in, remember preferences, secure the Service, and understand usage.

  • Essential cookies — needed for the Service to function (e.g., authentication).
  • Analytics — we use Vercel Analytics, a privacy-friendly analytics tool that does not set cookies and does not collect personal information, build advertising profiles, or track you across other sites. We load it only if you accept analytics in our cookie banner; if you decline (the default) or your browser sends a "Do Not Track" / Global Privacy Control signal, no analytics is loaded.

Your choices: you can control cookies through your browser settings, and through our cookie consent banner.

We currently do respond to browser "Do Not Track" signals.

7. Your choices and rights

Everyone:

  • Access/update much of your account and business information directly in the Service.
  • Marketing opt-out — unsubscribe via the link in marketing emails or in your notification settings. (We may still send essential transactional messages, such as receipts, reports tied to your subscription, and security notices.)
  • Delete your account — you can delete your account in the Service; see Section 9 for retention.

U.S. state privacy rights (including California's CCPA/CPRA and Texas's TDPSA): Depending on your state, you may have the right to:

  • Know/access the personal information we hold about you and how we use and share it.
  • Request correction of inaccurate personal information.
  • Request deletion of your personal information.
  • Opt out of "sale" or "sharing" of personal information and of targeted advertising (see the note in Section 5 about analytics).
  • Not be discriminated against for exercising your rights.

To exercise these, contact support@scoutpromptscore.com. We will verify your request (typically by confirming control of your account email) and respond within the timeframe required by law. You may use an authorized agent where permitted.

International users (EU/UK and others): see Section 11.

8. Data security

We use reasonable administrative, technical, and organizational measures designed to protect personal information (such as encryption in transit, hashed passwords, and access controls). However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. You are responsible for keeping your login credentials confidential.

9. Data retention

We keep personal information for as long as your account is active and as needed to provide the Service, then for a reasonable period afterward to comply with legal obligations, resolve disputes, enforce agreements, and for legitimate business purposes. When you delete your account, we will delete or de-identify your personal information within a reasonable period, except where retention is required (for example, transaction records for tax/accounting, or as Stripe retains payment records under its own policies). Aggregated/de-identified data (Section 4) may be retained.

10. Children's privacy

The Service is a business tool intended for adults (18+) and not directed to children. We do not knowingly collect personal information from anyone under 18 (or under the minimum age in their jurisdiction). If you believe a child has provided us personal information, contact us and we will delete it.

11. International users and data transfers

The Service is operated from and hosted in the United States and is intended primarily for U.S. users. If you access the Service from outside the U.S., your information will be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country. By using the Service, you understand that your information will be handled as described in this Policy.

If and to the extent the EU/UK GDPR applies to you, you may have rights to access, correct, delete, restrict, or object to processing of your personal information, to data portability, and to lodge a complaint with your local supervisory authority; and we rely on the legal bases described in Section 3. To exercise these rights, contact support@scoutpromptscore.com.

12. Third-party links and services

The Service may link to or interoperate with third-party websites and services (including AI Engines, Google, and Stripe). We are not responsible for their privacy practices; their handling of your information is governed by their own policies.

13. Changes to this Policy

We may update this Policy. If we make material changes, we'll provide reasonable notice (for example, by email or in-app) and update the "Last updated" date. Your continued use of the Service after changes take effect means you accept the updated Policy.

14. Contact us

Scout Prompt Score, Inc. Privacy: support@scoutpromptscore.com Mail: 605 W 9th Street, Unit #1007, Austin, TX 78701